GOVERNED MULTI-MARKET EMAIL PRODUCTION
Caliber turns one approved brief into localized, on-brand, QA’d production email — copy, links, tracking, legal and voice checked per market. Export standards-based HTML for any ESP, or push directly to Braze through the API.
TYPED · VALIDATED · COMPILED FROM CONVERSATION
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ONE APPROVED BRIEFEVERY CALIBRATED MARKETPRODUCTION HTML OUT
01
Turn campaign intent into a short, typed production brief: objective, audience, markets, message, approved proof, CTA and constraints. Every downstream step works from the same version instead of guessing at prose.
02
Each calibrated market carries native language and voice alongside its legal copy, links, currency, support and tracking rules. Translation is one step; the market-ready contract is the product.
03
Generate, edit, evaluate, correct and approve in one inspectable loop. Voice is measured, operational checks are deterministic, and the result becomes portable HTML or a connected Braze draft.
GENERATE · EVALUATE · CORRECT
Most platforms let you describe your voice. Few show whether the output actually followed it. Caliber evaluates each market variant against the same versioned BrandDNA used to create it, returning a per-dimension result, evidence and hard policy failures before approval.
The number is a diagnostic, not a guarantee. Low-confidence or disputed results route to a human reviewer; accepted edits become calibration evidence for that brand and market.
GOVERNED COMPOSITION
Your approved modules, design permissions and protected content define the safe editing space. Teams can move quickly without turning every campaign into a blank-canvas design exercise.
Caliber exports responsive production HTML that works with the ESP you already use. Links, alt text, tracking, required content and protected personalization syntax are checked before handoff; connected Braze teams can push the approved draft directly through the API.
MASTHEAD
HERO
TEXT
IMAGE+TEXT
CARDS 2-UP
CARDS 3-UP
ICON STRIP
PROMO
CTA
GREETING
SUPPORT BAR
FOOTER
APPROVED MODULESROLE-BASED EDITINGRESPONSIVE PRODUCTION HTMLPORTABLE BY DEFAULT
THE HANDOFF
Caliber owns production; your ESP owns sending. Export standards-based responsive HTML for any platform, or connect Braze to push approved drafts directly.
Portable production, without an ESP migration.
HTML by default. Download or copy the approved production HTML and use it in the ESP already running your journeys, audiences and sends.
One less handoff for connected Braze teams.
Direct when connected. Push approved HTML and campaign metadata to Braze through the API, with Liquid and market-specific links preserved.
Production software, not another sending platform.
No audience black box. Caliber does not hold contacts, build journeys or send email. Final approval and activation stay with your team in its ESP.
PRODUCTION HTML FOR ANY ESP · DIRECT BRAZE API PUSH · NO SENDING OR AUDIENCE DATA
THE DESIGN-PARTNER OFFER
Bring one real multi-market campaign. We will configure the working production system, create the variants and measure the path from approved brief to ESP-ready output.
Run a live campaign